San Diego

San Diego

San Diego Trade Shows Exhibitor Guide

Your Practical Resource for Exhibiting Success in San Diego

San Diego is a vibrant and welcoming destination for trade show exhibitors. Known for its beautiful weather, stunning waterfront, and dynamic business community, the city offers an ideal environment for hosting and attending major industry events. This guide is designed to help you navigate San Diego’s trade show scene with confidence—covering everything from top events and venues to local hotels, dining, entertainment, and insider tips. Whether you’re planning your first exhibit or returning for another year, you’ll find everything you need to make your experience productive and enjoyable.

San Diego Convention Center

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The Del Mar Fairgrounds

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Major Trade Shows & Events in San Diego

  • Comic-Con International
  • BIO International Convention
  • World of Coffee: An international trade show for the coffee industry, featuring exhibitions, workshops, and competitions.
  • AARC: American Association for Cancer Research
  • AIA: Conference on Architecture and Design

SouthEast Exhibits in San Diego

SouthEast Exhibits provides complete exhibit solutions for exhibitors attending shows at the Sand Diego Convention Center and The Del Mar Fairgrounds

Services include:

  • Custom exhibit design & fabrication
  • Turnkey rentals (10x10 through large island booths)
  • Shipping & logistics management
  • Installation & dismantle supervision
  • Rigging planning & AV integration
  • Graphics production
  • Storage between shows
  • Promo products, apparel, and Essentials kits

Your entire exhibit program is managed by one team with national coverage and deep experience in the San Deigo show ecosystem.

Hotels Near Main Trade Show Venues

Hilton San Diego Bayfront

Steps from the Convention Center, offering modern amenities and stunning bay views.
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San Diego Marriott Marquis & Marina:

Centrally located, ideal for large groups and business travelers.
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Omni San Diego Hotel

Directly connected to the Convention Center for maximum convenience.
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Hotel Indigo San Diego Gaslamp Quarter

Stylish and close to both venues and entertainment options.
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Restaurants & Things to Do in San Diego

San Diego’s culinary scene is diverse, with options ranging from fresh seafood at Waterfront Grill to classic Mexican fare at Café Coyote. The Gaslamp Quarter is packed with restaurants, bars, and live music venues. For downtime, visit Balboa Park, tour the USS Midway Museum, or stroll along the Embarcadero for scenic bay views.

After Hours & Group Activities

Team-building and networking are easy in San Diego. Organize group outings to Padres games at Petco Park, sunset cruises in the harbor, or brewery tours in North Park. Many venues offer private event spaces for dinners, receptions, or workshops.

San Diego Fun Facts

  • San Diego is home to over 7,000 farms—the most of any U.S. city.
  • The Convention Center’s iconic sails are inspired by the city’s maritime heritage.
  • Comic-Con International started in San Diego in 1970 and has grown into the largest pop culture event in North America.

Ready to Exhibit in San Diego?

With its friendly atmosphere, top-tier venues, and endless opportunities for networking and entertainment, San Diego is an excellent choice for trade show exhibitors. Review your logistics, book accommodations early, and make time to explore the city beyond the exhibit hall. Good luck—San Diego is ready to welcome you!

Whether you need a 10x10 rental or a 50x50 custom exhibit, SEE delivers design, fabrication, logistics, and full on-site support for every major San Diego show.

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Serving exhibitors nationwide from our New Jersey production facility and warehouses near major convention centers.